With spring right around the corner, we (especially here in NYC) could use a little more color in our lives. That’s why the geniuses over at Pantone – the leading authority on color standards and trends for the design industry, have named easy-going and breezy Turquoise as the official color for 2010. While they expect Turquoise to turn up everywhere from runways to your favorite new baubles, just how do they decide what the “color of the year” will be?
The Color Institut at Pantone thoroughly searches the globe, studying colors in a variety of contexts from the streets to trade shows, making sure to note what effect the hue will have on your mood. As for their choice of Turquoise, according to Pantone “Combining the serene qualities of blue and the invigorating aspects of green, Turquoise evokes thoughts of soothing, tropical waters …escape from the everyday troubles of the world, while at the same time restoring our sense of well being.”
We here at DV have already embraced the healing powers of Turquoise and have stocked stores with new dresses in this cheery shade by Dolce Vita, Mara Hoffman, as well as Cynthia Vincent tunics. Be sure to check back online and in- shop as we unveil the rest of our spring collection!
Until then, keep thinking of those blue skies and lazy summer days right over the horizon…
- New York